NFL Fans’ Esports Affinities
As restarting the NFL looks more and more like a difficult prospect, we can't help but wonder: what are NFL fans doing with their time? In the esports world, it
NBA Fans’ Esports Affinities
NBA fans are happy now that the season has restarted, but what esports did they likely watch while traditional sports were shut down? Our data shows that NBA fans have
The Financial Implications of Restarting the NBA Amid COVID-19
Against all odds, sports are back! Mid-pandemic, the NBA will restart their season today, Thursday, July 30th, with a doubleheader: Jazz v. Pelicans and the Clippers v. Lakers. But, with
NBA Restart!
The NBA restarts its season tomorrow! Did you know that the NBA has the largest collective following among any of the major sports leagues? 52.6 million people will be excited
Most Fans Only Follow One Major League Sport on Twitter
Sports fans? Or should we say "sport fan." With the data overwhelmingly pointing to each fan following only one sport, why do so many sports sponsorships look the same? In
Major League Soccer and Esports Crossover Audience!
Calling all soccer fans! Did you know that MLS fans have the strongest crossover with esports fans? With FIFA as a leading crossover sports game, we can't say we're surprised,
The Sports Must Go On! 5 Ways Leagues & Brands Can Rethink Sports at a Distance
Overview Americans are at home, bored, and craving entertainment. Marble races were trending on Youtube in March. Viewers flocked to watch the Michael Jordan biopic, “The Last Dance.” Even the President
Top Streams this week include TheGrefg, auronplay and… Garth Brooks?
This week, TheGrefg and auronplay's adventures in Fortnite and GTA V allowed them to take the top spot for most popular streams, continuing the trend of the last few weeks
Data Insight: Popular Game Audience Overlap
Have you ever wondered what games and how many games Twitch viewers watch? Perhaps you've wondered what games have the highest crossover with each other. If so, check out what
Auronplay, Victorious Again!
Auronplay, through playing a garbage collector on a roleplay server in Grand Theft Auto V, swept the leaderboard again last week. This week’s stats appear to indicate that role play